Hostelworld.
In a Design Competition brief for University, my assignment was to choose a specific brief and respond effectively to it. The challenge presented by Hostelworld was to find a compelling way to convince students to travel and opt for hostel accommodations.
Recognizing the widespread presence of students on social media, I made the decision to create an attention-grabbing social media campaign to engage and inspire them.
![](https://cdn.myportfolio.com/6f5c025555c2a0be840915b0e474c6d7/1dc2b5f1-8114-469b-8832-e629cc79d54e_rw_1200.png?h=e743f176f88fae0b8cb71d4734c24d56)
![](https://cdn.myportfolio.com/6f5c025555c2a0be840915b0e474c6d7/578f3555-4ce1-426e-ab79-b835ddfb6e4b_rw_1200.png?h=e8e370da3f7434051ee2f62e11d10ea2)
![](https://cdn.myportfolio.com/6f5c025555c2a0be840915b0e474c6d7/c0702132-a09b-4638-9464-ca093edf3615_rw_1200.png?h=be3e0d63f1e0de23858cce34d3be40a2)
![](https://cdn.myportfolio.com/6f5c025555c2a0be840915b0e474c6d7/003476e3-b0e1-444e-83e6-9949fea44638_rw_1200.png?h=404750a3f6b4e280ff06a49c7dcc5e7f)
![](https://cdn.myportfolio.com/6f5c025555c2a0be840915b0e474c6d7/8360e22b-183f-43b0-a7a3-0d5f7c079621_rw_1200.png?h=1eddc3dd8308c46452069844140d97da)